Director, Strategic Marketing, Advanced Therapies
Vidya has over 15 years of experience in the cell and gene therapy field, ranging from R&D, Field Application Scientist, Product Management and Global Marketing.
She is passionate about transformative and innovative science and in her current role she develops, leads and executes West Pharma’s marketing strategy to ensure a strong presence in the Advanced therapies market. She works closely with R&D, Product Management and Commercial teams to define an overall product and technology marketing strategy that will enable customers to utilize West Pharma’s products and solutions to efficiently get the drug therapy approved and bring to market. Vidya holds a PhD in Neuroscience and completed her post-doctoral training in Neurogenetics from Harvard Medical School, Boston, MA, USA.